market research

My new course: How to Run a Market Research Survey

You have a product idea, but will it sell? Is it something people want? How much would they pay? Rather than trust your gut, get hard answers to these questions (and others) from real people in your target market. My new course at Highbrow will teach you exactly how to run an online market research […]

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My new article, plus working slower

I have a new piece at Startup Grind.  In it, I break down the essentials of designing a basic market research survey for a product or service idea. Quantitative market research (i.e. surveys) is a great way to validate a product or service concept. Further, investors are impressed if you can show them hard data—real opinions […]

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